What ParentSquare actually costs
ParentSquare's pricing page contains no prices. This page collects what is publicly verifiable about their commercial structure, and shows you how to find the real number for a district your size without waiting on a sales cycle.
| Vendor | Published price | Tiers | Forms, e-sign, voice, auto-notices | Increase capped in contract |
|---|---|---|---|---|
| Kastr | $3.50 / student / yr (under 5,000) $3.25 (5,000–14,999) $3.00 (15,000+) | 1 | Included at every size | Yes — 36 months fixed, then CPI-U |
| ParentSquare | None published | 3 tiers + 4 add-ons | Tier and add-on dependent | Not disclosed |
| Bloomz | $3 / $5 / $7 / $9 | 4 + à la carte | From the $5 tier | Price lock for term |
| ClassDojo | Free to districts | n/a | Paid district add-ons, unpriced | n/a — families charged instead |
ParentSquare's pricing page (/platform/compare-packages/) was fetched on 4 August 2026 and contains no dollar amount of any kind; all three tiers share the button "Contact sales". Bloomz and ClassDojo figures are from their own published pricing pages. Publicly recorded ParentSquare contract figures are discussed below.
What their pricing page actually says
Fetched 4 August 2026. parentsquare.com/pricing issues a 302 redirect to /platform/compare-packages/. That destination page is headed "Flexible packages built for you", runs to roughly 510 words of body copy, and lists:
- Three tiers — Engage, Engage Premium, Engage 360.
- Four add-ons — Smart Sites, Payments, Virtual Phone, Attendance Plus.
- No dollar amount of any kind. No per-student figure, no per-seat figure, no "starting at", no range.
- The identical call to action, "Contact sales", under all three tiers.
The page's title tag targets the pricing keyword. The page does not answer the question. That is a deliberate commercial choice and it is common in K-12 procurement — but it means every comparison you run costs you a sales cycle before you have two numbers to compare.
How to find the real number without a sales call
Districts are public bodies, and approved vendor contracts are usually public records. Three routes, in order of speed:
- Your own board agenda archive. Search it for the vendor name. Approved contracts and renewal items are typically listed with dollar amounts and terms.
- Neighbouring districts of similar enrolment. Same search, their archive. This is the fastest way to a defensible per-student figure for your size band, and it is the number to bring into a negotiation.
- State contract and co-op databases. Purchasing co-operatives publish awarded pricing, and a co-op award often lets you skip an RFP entirely.
Once you have two or three, convert everything to per student per year and compare the three-year total rather than year one. That single normalisation exposes more than any feature comparison, because it surfaces both the escalation and the add-ons.
The questions that change the number
Whatever quote you receive, these determine what you actually pay over a term:
- Which tier includes what you actually use? Forms, digital permission slips and attendance features are frequently tier-gated across this category. A cheap base tier plus two add-ons is not a cheap contract.
- What is the maximum annual increase, in writing? If it is not a number in the agreement, it is not a cap.
- What happens at renewal if enrolment falls? Per-student pricing should fall with enrolment. Confirm it does.
- Are message volumes metered? Voice minutes and SMS segments are the usual culprits.
- What is the exit cost? Not the termination fee — the export. If getting your data out requires a support ticket and a services engagement, that is a real number too.
For contrast, ours. $3.50 per student per year under 5,000 students, $3.25 to 14,999, $3.00 above. One tier, everything included, no per-message fees. Fixed for 36 months, year four capped at the lesser of CPI-U or 5%, in clause §3.2. You did not have to talk to anybody to read that. Full pricing page.
Questions people actually ask
How much is ParentSquare per student?
ParentSquare does not publish a per-student figure. Publicly recorded district contracts are the only reliable source, and they vary by enrolment, tier and add-ons. Your own board agenda archive is usually the fastest place to find a comparable.
Does ParentSquare have a free tier?
Not for districts. Remind, which ParentSquare acquired in 2023, historically had a free teacher tier that has been consolidating into the ParentSquare platform. If you want genuinely free at district level, ClassDojo and TalkingPoints are the two real options.
Why do K-12 vendors hide pricing?
Because per-student pricing varies with enrolment, tier and add-ons, and because a quote-only motion lets a vendor price to the district's budget rather than to a list. It is legal and common. It also makes genuine comparison expensive for the buyer, which is the reason we publish ours.
What should I benchmark a K-12 comms quote against?
Convert everything to per student per year, then compare the three-year total including any escalation and add-ons. Published reference points as of August 2026: Bloomz $3 to $9 depending on tier, Kastr $3.00 to $3.50 depending on enrolment. Anything materially above that band deserves a specific justification.
One price. Every feature. Locked for three years.
$3.50 per student per year under 5,000 students. No tiers, no add-on modules, no per-message fees. Published on the site because you should not have to book a call to learn a price.